Owned and operated by Churchill Downs Inc., BetAmerica is one of the top online sportsbooks and casino available in New Jersey.
Owned and operated by Churchill Downs Inc., BetAmerica is an online casino available in New Jersey since October 2019. In New Jersey, online casinos must have a retail counterpart, and BetAmerica, which is powered by SBTech, partnered with casino juggernaut Golden Nugget in Atlantic City.
With Churchill Downs Inc., SBTech and Golden Nugget in the fold, BetAmerica should have a formidable product. Here’s a closer look at the online casino.
As mentioned in the cons section above, the promotions with BetAmerica are not the strongest. Other than the welcome bonus, there is just a slot of the week campaign, where if you bet $10 on that specific slot, you will get 20 free spins.
Speaking of the welcome casino bonus, though, it cannot be overlooked and it is arguably one of the best in the entire industry.
With promo code “PLAY500”, players will receive a 25 percent deposit bonus up to $500 and this requires a modest 10x playthrough.
Not only is $500 on the higher end of what we’ve seen with online casinos, but for that amount of money and comparing to just a 10x playthough, you would think that getting a bonus $500 would require an exorbitant playthrough amount of, like, 40x or more (which is something we have seen regularly).
BetAmerica has a selection of promotional bonuses available to users of their site. Many of them simply need you to opt-in and meet certain requirements such as making certain account deposit or bet, while others are only available to people who’ve just signed up.
Below is a current list and assessment of BetAmerica’s promotions:
With BetAmerica only being a New Jersey product, the registration process is probably fine and not a huge deal, considering that the Garden State and the Atlantic City ecosystem is fairly hip to what to expect with online casinos.
However, new players could be turned off by this with the expansion into other states and, who knows, even brand new players in New Jersey.
The registration process is done in three steps, with the very first step requesting the social security number. This, as well as the other information such as address and name are all totally understandable requests, but it’s the presentation.
An alternative would be to put everything required on one page so users can see everything up front.
Using BetAmerica on desktop is seriously one of the easiest online casino interfaces we’ve encountered. It’s simple and not overly unique or innovative, but that is OK. The point is to make everything as easy to access as possible.
There are links to the casinos at the top of the page, as well as the promotions page. Below this are the game types and a search option and a bit further down are the actual games in order of how they are listed on the menu above, with graphics included. These games can be filtered by type and even further filtered by alphabetical order, popularity and by provider.
It’s straightforward. Log on to the site. Click on casino, click the game type and go from there.
Available for mobile web browsers and apps for both Android and iOS, again, BetAmerica is nicely laid out and is nearly a carbon copy of the desktop version.
This seamless transition is key as users will not need to learn multiple platforms for the same product.
Of course, to scale to smaller sizes, there are some minor differences like icons at the bottom of the app for a direct link to the casino, but everything is exactly the same otherwise.
Unlike BetAmerica’s competitors, there aren’t any mobile betting options except for horse races. If you’re looking to access the sportsbook from your mobile device, you’re out of luck. The BetAmerica site is not accessible from mobile browsers and there is no sportsbook app available for BetAmerica at app stores. It’s a huge negative for the sports betting provider.
What makes BetAmerica so diverse is the amount of software providers BetAmerica has used to bring its library to life. If you have particular providers, chances are BetAmerica has partnered with them as the list features prominent names such as NetEnt, Konami, Everi, Ezugi, IGT and SNFT-Bally.
The desktop site features an attractive menu and easy-to-use interface that make the overall online gambling experience at BetAmerica an excellent one. BetAmerica Sports is brought to you by the same company behind their horse race betting site, BAM Software LLC. The sportsbook software is proprietary and controlled by itsparent company.
With hundreds of total casino games to choose from and myriad game types, here is a full guide of the options, with the amount of games per type included:
BetAmerica has a live casino option with 11 games, including a few blackjack tables, baccarat, Hold ‘Em and roulette. These games are hosted by both male and females with extensive knowledge of not only the product, but the current promotions (when applicable) and betting amounts.
The live stream is crystal clear and there is no annoying lag and all of the live dealer games are provided by Ezugi.
Here is a full list of the offerings:
Many of the sports that BetAmerica covers have multiple markets across different countries. This online sportsbook offers a variety of sports betting markets. Depending on the event you’re betting on, you’ll be able to place a variety of bets. Place straight moneyline bets, multi-bet parlays, teasers, prop bets and even handicaps.
From the major US sports to European markets, there’s a formidable selection of sports betting markets available with BetAmerica. The sportsbook has all the betting markets listed here:
The odds at BetAmerica Sports are not much different from the odds available at other NJ sportsbooks. There is nothing special about them. They tend to favor the house and not the person betting with them, which is not out of the ordinary when dealing with sportsbooks in New Jersey.
Currently, BetAmerica does not offer a VIP Program.
If being associated with SBTech, Golden Nugget and Churchill Downs Inc. weren’t enough for you to be content with BetAmerica, then let’s look to the state licensing.
In order to operate, BetAmerica received a license from the New Jersey Division of Gaming Enforcement. In order to receive this kind of license, online casinos must possess software and other things needed to protect customer data and information. In receiving this license, BetAmerica passed this rigorous test and continues to adhere to the protocols outlined by the state.
For customer support, BetAmerica offers four services.
There is a comprehensive FAQ section which answers almost every question you’d have about the site, but if that doesn’t do it for you, you can contact BetAmerica by email 24/7, live chat (and there is an icon for that in the bottom right-hand corner of the page), and phone support, which is available from 9am - 11pm eastern standard time.
It’s not too often an online casino will have a Responsible Gaming section that captures our attention, but the overall detail and sincerity did just that with BetAmerica.
The Responsible Gaming section of BetAmerica can be access at the bottom of the page or through the green “RG” logo at the top of the page.
Not only are the usual hotlines and organizations and in-house limitations that you can put on yourself are there, but there’s even more information in terms of myths, warning signs and how problem gambling could impact you in multiple facets of your everyday living.
There is just more information here than is probably necessary and that is an incredibly good thing by BetAmerica and exhibits a true desire to protect the user(s).
If BetAmerica can refine the registration process and add some new and creative promotional offerings to the casino, BetAmerica could very well be one of the better online casino offerings in the state of New Jersey. The lack of a VIP Program is not problematic yet as BetAmerica is so new and it makes sense to establish a user base before offering anything of that sort. All in all, though, BetAmerica, considering its age is an excellent online casino option, especially when you factor in the games offered, the welcome bonus and the Responsible Gaming section of the site.