Bally’s Hotel & Casino in Atlantic City will temporarily close the casino for more than 30 hours this week to make technology updates because of a new rewards program it will be rolling out on Feb. 18.
To enable the technical transition required to support the rollout, the Bally’s A.C. gaming floor is scheduled to be shut down at 8 p.m. Tuesday and will reopen at 10 a.m. Thursday, according to an email from Bally’s.
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“We are excited to announce that Bally’s Atlantic City Hotel & Casino will be rolling out a new rewards program beginning Feb. 18. The new program will provide greater rewards for Bally’s AC’s loyal players and guests, enhancing their overall gaming experience, while maintaining players’ current tier status,” Michael Monty, assistant general manager of Bally’s Atlantic City Hotel & Casino, said in an email.
The New Jersey Division of Gaming Enforcement said the closure will only affect the casino floor, not the associated hotel, according to the Associated Press.
The casino said the transition was not expected to disrupt gaming during the holiday weekend and Bally’s A.C. was honoring hotel reservations. But Monty said “we understand that these conditions are not ideal for our players and guests. As such, customers are welcome to receive a refund on those days, if requested.”
”Once the transition is completed, customers can obtain their new Bally’s Rewards card at the Players Club. We look forward to implementing this transition and are excited for all of the new amenities and benefits that Bally’s A.C. will be offering in the months to come,” he said.
In November, Bally’s was sold by Caesars Entertainment for $25 million to Rhode Island-based Twin River Worldwide Holdings. Twin River then changed their name to Bally’s Corp.